Skip to main content
Dead Apples

There's been a lot of hullabaloo about Apple's filing for iPhone in the trademark world.

That got me thinking about Apple's dead marks -- let's take a look at what could have been...

iSchool was filed for on September 21, 2001 for International Classes 9, 38, 41 & 42. This mark became abandoned in August 2002 for failure to respond to the USPTO. The mark, specifically IC 41, sounded particulary interesting to me:

"Educational services; educational services, namely, providing a web-based student information system, featuring student grades, attendance records, and homework assignments, that enables school districts, schools, administrators, teachers and parents to record, access, report, and manage their student information and performance data, and allows students and parents to access such information and data, in real time" sounds like a fantastic feature for all schools.

Offlinert became abandoned on July 30, 2004 for failure to respond to the USPTO's refusal for registration on the Principal Register due to the mark being merely descriptive.

Lastly, Cinema Tools became abandoned in March of 2006 again for failure to respond to the USPTO. One of the reasons for refusal was that good ole descriptive tag.

A quick check of the PTO shows 531 dead marks owned by Apple Computer Inc. Some of the more interesting names I came across:

Junkyard for "computer software for sharing, managing, viewing and editing files, documents, and electronic mail messages"
FlowerPower for "computers, computer hardware, computer peripherals, and user manuals sold as a unit therewith"
Internet Safari for "providing temporary use of on-line non-downloadable children's educational computer software"
Espresso for "computer software, namely, programming language software and manuals sold therewith"

Take a look for yourself by following these steps:

Go here and choose New User Form Search

Enter Apple Computer into the Search Term box and change the Field to Owner Name

Click Submit Query and voila!


Popular posts from this blog

Trademark 101: State Trademark or Federal Trademark?

Now that you know what a trademark is, what a trademark isn’t, and that you should get a trademark, let’s explore if a State trademark or Federal trademark is most appropriate for your needs.
For the USA, trademarks can be obtained either at the State level or the Federal level. So, which do you need? I’ll explain both and that’ll give you a clearer picture as where to go from here.
First and foremost, a State trademark gives you trademark protection for that specific state whereas a Federal trademark gives you trademark protection nationwide. Simple enough, yes? But, which is the right trademark for your needs?
1)Are you actively in business? 2)Are you only doing business in one city or county or just statewide?
If you answered yes to both, then exploring a State trademark is your next step. Here are some advantages to a State trademark:
·The right to expand statewide. The name will be waiting for you in other metros. ·If another mark is infringing upon yours within the state, you’ll have a…

Trademark 101: Should You Trademark?

Now that we know what a trademark is and is not, let’s dive into the next logical question: should you trademark?
The easiest way to answer this question is to look at your business and your plans for it.
-Is the name, logo, or slogan an integral part of your business? -Are you doing business on a statewide or nationwide or international level? If you’re only doing business citywide or countywide, do you see potential for geographical growth? -Would another business in your industry using the same or similar name hurt your business? In other words, is it possible you’d lose customers if someone had the same or similar name in your industry?
If you answered yes to any of the above then exploring a trademark is the way to go.
Here’s what a US Federal trademark gives you:
·A legal presumption of your ownership of the mark and your exclusive right to use the mark nationwide on or in connection with the goods/services listed in the registration (whereas a state registration only provides rights…

Trademark 101: What Isn’t a Trademark?

Yesterday’s post was all about what a trademark is so today we’re going to talk about what a trademark is not. Knowing both sides of that coin will give you a clear idea if a trademark is right for you or not.
Let’s use yesterday’s examples as a jumping off point:
·PEACE is the name of your new clothing line and your logo is the peace sign. Both of these things appear on the tags that are attached to the clothing items. You have a variety of designs and sayings that appear on the front of your clothing items, e.g. the front of a t-shirt.
·LOVE is the name of your daycare services. Your slogan, Love blooms here, appears on the web site, the brochures for new parents, the signage inside & outside of the facility. There are also multiple heart designs, created by you, used in your advertisements.
·HAPPINESS is the name you use for your invention, a new kind of food processor. You have stacks & stacks of technical documents explaining how your invention works and every page has the n…